This course was created with the
course builder. Create your online course today.
Start now
Create your course
with
Autoplay
Autocomplete
Previous Lesson
Complete and Continue
Events That Convert
Welcome Module: Your Eventroduction
Welcome! I'm So Glad You're Here! (6:19)
An Introduction to the Entire Course (18:33)
Setting Good Event Goals
Types of Events: An Overview of the Events You Can Plan (22:39)
Using the Google Drive (15:13)
Get Access to your Event's Google Drive System
Module 1: Strategic Planning and Venue Research
Module #1 Overview (2:19)
Lead-Generating vs. Profit-Pursuing Events (17:36)
How to Use Events as a Part of Your Business Model (7:57)
The Do's and Don'ts of Venue Research (16:32)
Tutorial: Using the Venue Research Spreadsheet (10:48)
Choosing the Best Possible Venue (2:38)
Planning Intro: What You Should Be Planning and When (10:28)
Module 2: Agenda Creation + Daily Structure
Module #2 Overview (2:08)
Tips on Creating Great Content for Your Event (20:19)
How to Structure Your Event Agenda (27:24)
Tutorial: Creating Your Personal Event Agenda (8:17)
Planning Your Content: Making it Fun + Interactive (16:57)
An Overview of Different Session Formats for Your Event (5:05)
Module 3: Pricing and Budgeting
Module #3 Overview (4:14)
Creating a Budget: Get a Handle on Event Costs Before You Spend Money (20:14)
Creating a Funding Plan: How to Pay for Your Event Expenses (11:04)
Tutorial: How to Enter Costs into Your Sample Event Budget (36:57)
Tips and Tricks for Estimating Event Costs (11:06)
Pricing Your Tickets: How to Make Sure Your Price is Right (13:59)
Understanding Break Event Units and What to Do if You Don't Break Even (9:53)
Module 4: Marketing and Attendee Recruitment
Module #4 Overview (1:57)
Tutorial: Creating Your Overall Event Marketing Plan (16:13)
Event Marketing: A Strategic Overview (15:40)
Tips and Tricks for Selling Those Tickets (24:10)
Creating Your Event's Sales Page / One Pager (12:26)
Tutorial: How to Enter Your Attendee Info into the Prospect List (7:44)
Advanced: Mass Marketing Strategies for Digital Entrepreneurs (15:56)
Creating Your Marketing Plan and Systems (5:35)
Tutorial: Filling Out Your Sample Content Calendar (9:49)
Checklist: How to Promote Your Blog Post Effectively for an Event Launch
Module 5: Planning Your Event
Module #5 Overview (2:39)
Key Components to Planning Your Business-Building Event (32:56)
Tutorial: Project Planning and Quick-Plan Checklist (24:44)
Tutorial: Crafting Your Day-Of Agenda (15:39)
Tutorial: Audio Visual Quote Review (12:44)
What to Do and What to Ditch (16:35)
Module 6: Registration, Communication, and Attendee Care
Module #6 Overview (3:22)
Create Your Registration Page and Registration Questions
Tutorial: Setting Up Your Event's Registration Page (28:30)
Creating an Effective Communication Plan
Your Post-Event Survey (2:40)
Module 7: Crafting the On-Site Experience
Module #7 Overview (1:57)
On-Site: How to Engage as an Event Host (9:16)
Cheat Sheet: Hosting Styles
Building Your On-Site Team (4:21)
Tutorial: Your On-Site Staffing Plan (8:45)
Solidifying Your Pitch and Cultivating Your Audience (10:07)
Post-Event Communication and Community Building
Using the Google Drive
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock